In today’s Internet-driven world, it’s essential to have a website for your company. If you don’t, you might want to think again if you know what’s best for business. On the other hand, you may have a website that was created way back when, and has since become obsolete. Stuart Design, LLC. believes great design speaks for itself! With that said, it’s important to keep the design of your website up to par.
“Creativity is allowing yourself to make mistakes. Design is knowing which ones to keep” -Scott Adams, creator of Dilbert comic strip
Now, choosing to design your website yourself can potentially do wonders in improving your company image, but it also leaves room for simple mistakes. Keep in mind, viewers respond well to websites that are visually unique as well as those that allow them to interact with the site. Websites can include something as simple as a photo gallery to something more complex such as a full-length flash introduction to the site. Site design is not about flashy bells and whistles, but it is about creating a design that makes updating your content an easy task, as well as keeping your viewers intrigued and informed. It’s up to designers to avoid the mistakes and create a site that is both functional and appealing to your audience.
In achieving a successful design, the website must possess a user-friendly format. A haphazard website will leave your viewer confused and one click away from exiting your site. The homepage is the face of your website, and you always want the face of the company to look its best. Your audience should be able to easily navigate through the content of your homepage. The homepage should be structured to guide viewers to the more significant pages of the site. Also, your content and imagery should have no problem loading quickly for viewers. Given that the majority of people also access websites via mobile devices, you should consider including a mobile compatible site as an additional option. Because really, what good is web design if your viewers can’t see it?
However, the more important factor here is that website design is a major component in establishing or even re-establishing an online presence. Consider the benefits a quality web design can do for your business. Take some time, browse through a variety of websites to see what you like and what you don’t, and collaborate with experienced designers to figure out which design works best for you!
